Are you an entrepreneur in the active outdoor and lifestyle markets? Great news! You can now reserve your spots on the wait list for the first private mentorship and community of its kind! Enrollment opens again September 2016.

OIWC’s Pitchfest is the only dedicated channel to inspire and drive innovation, creativity, and entrepreneurship among women led companies with a passion and love for the outdoors.


News, updates, tips and information for the intrepid at heart...

Recent Posts / /uber-blog


How to Start Your Business Without Quitting Your Day Job with Patrick McGinnis

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How many people are able to quit their day jobs and jump right into a successful entrepreneurial career? Hardly anyone that I know has been so lucky. No matter how passionate you are about your work, it takes time to build a business. Patrick McGinnis is an entrepreneur with a...

A Sneak Peek at 2017 on Intrepid with Kristin Carpenter-Ogden

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Happy 2017 Intrepid Nation! I’m know we’ve all been slammed over the past few months, what with the holidays and now the rush of starting out new years out right. Some of you probably noticed my absence over the past few weeks. I’ve missed you! This is a special solocast...

Balancing Patience and Passion with Yuri Hauswald

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Where do competition and community meet? As any of you who have tried to build connections at a business or athletic event know, these two impulses can have opposite effects. My guest this week is a competitive and community ringleader in the cycling industry. Not only is Yuri Hauswald a...



News, updates, tips and information for the intrepid at heart...


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Who Is This Kristin Person?

I help entrepreneurs in the outdoor, bike, snowsports, travel and endurance markets build remarkable and profitable businesses. We’re in these markets intentionally, so your business should support a pretty kick-ass lifestyle too. For the past 20 years, I’ve founded three successful companies in these industries from the small mountain town of Durango, Colo. Contact me today and let me know how I can help you!DL-Coach-transparent_200


Join Kristin as she interviews inspirational and highly motivated entrepreneurs...


Up-level your existing business with mentorship and coaching with a highly experienced, market fluent, entrepreneurial strategist...

We have had the pleasure of working with Kristin and Verde for five years — or to put it more accurately – being guided and supported for five very rewarding years. During this time, our company has undergone tremendous change and growth; our brands have become more dominant in the marketplace, and our marketing strategies have made significant shifts.

Cheri McKenzie | Vice President, CMO, Marketing, Confluence Watersports

Kristin Carpenter-Ogden and Verde are an integral part of the Accell North America organization. They have allowed us to organize a comprehensive plan of engagement around the media, social media and communication planning. Beyond these initiatives, likely the most valuable asset that Kristin has offered is the development of strategic planning for our business. Kristin brings a valuable, and experienced, perspective to our strategy discussions that we had been missing prior to our engagement with Verde.

Chris Speyer | COO, Accell North America (Raleigh Bicycles, Diamondback, Lapierre Bicycles)

As Kristin’s founding client with Verde, Metolius is proud of the continuous growth we’ve seen between the two companies over the past 12+ years. Kristin’s level of commitment to us has been of the highest order since day 1 and we look forward to many more years of mutual success.

Brooke Sandhal, Metolius Climbing

Back in the day, we had put out requests for PR to a wide field of established and up-and-coming agencies. All of them came back with multi-page proposals that essentially barked up the tree in the same way and followed a boilerplate plan. Kristin was introduced to us on the spur of the moment at a tradeshow; in the 15 minutes we met she presented a more powerful understanding of who we were, where we should go and how to get there than any of the thick well-researched proposals we had read.

Nick Yardley, Julbo Eyewear