We all know that a Facebook presence is pretty much a prerequisite for having a successful business or brand these days. It not only improves SEO visibility, but it also teaches you about your audience and allows you to interact with them. But unless our business is tech-related, we might…
As much as we would like to avoid them, we often can’t. Yes, it’s true, we are all susceptible to the social media crisis. And in today’s fast-paced environment, it’s best to be prepared by having a crisis aversion plan in order. Managing such a crisis takes skill, prompt attention…
